Join the discussion with co-author Rob Meyerson on Friday, October 25, about the sixth edition of the bestseller Designing Brand Identity!  

Not just limited to visual design, Designing Brand Identity is the capital “D” of designing brand identity, providing the framework and references used by CEOs and businesses worldwide!  

Attendees will be entered in a giveaway to receive a copy of the book upon registration. Winners will be selected at the event.  

Pizza and refreshments will be served starting at 11:45 am. The talk starts at 12 pm. 

ABOUT THE AUTHORS 

The late Alina Wheeler was a branding expert and sought-after speaker whose invigorating presentations were enjoyed by design and business audiences across the US and internationally. She led branding and design teams for public and private companies. She helped brand companies, products, and initiatives using the proven process outlined in her classic book. 

Rob Meyerson is a brand consultant who works with business leaders to build identities for their organizations, products, and services. Beyond names and logos, he believes identities are defined through beliefs, words, and actions. He has led brand strategy teams at global branding agencies and small boutiques in the US, Shanghai, and Southeast Asia.